Ninety Three is a café located in Hail, Saudi Arabia. The visual identity was developed in collaboration with Montajko. The logo concept is based on the number (93), designed in a simple and indirect iconic form to reflect the café’s identity in a modern and clear way. The scope of work included logo design and its application across packaging materials such as paper cups, plastic cups, and paper bags, in addition to developing a brand guideline to ensure visual consistency across all brand applications.